Our Story
Born from a Passion for Performance and Style
We get it. You're not just another grappler. You crave performance apparel that reflects your unique style. You're tired of ill-fitting silhouettes, subpar materials, and designs that feel stuck in the past.
Our founder, Harrison, felt the same way. As a BJJ enthusiast with a knack for design, he was constantly frustrated by the lack of options that combined high-fashion aesthetics with serious functionality.
More Than Just Apparel, It's a Mentality
No Losses isn't just a brand; it's a philosophy. We believe in the power of the "No Losses" mentality - a mindset that transforms setbacks into steppingstones and empowers individuals to reach their full potential. It's about never letting failures define you, but instead, using them to fuel your growth. It's the unwavering support of a community that celebrates resilience and continuous improvement.
Join the movement. Explore our range of performance apparel designed for the discerning grappler and discover a community that champions your journey on and off the mats.